ePOSTCARDS.

Promotion: 
End-of-year communication with a goal to increase holiday traffic to the museum

Campaign Work:  
- Creative concept co-development
- Research/benchmarking
- Image selection (with a focus on an image that would appeal to a family audience)
- Copywriting
- HTML coding
- Email list management
- Clickthrough reports

Promotion: 
ePostcard communicating 2 programs celebrating the museum's reinstalled contemporary wing

Campaign Work:  
- Creative concept co-development
- Research/benchmarking
- Image selections (with a focus on images that would appeal to 2 audiences:  young cosmopolitans and  families)
- Copywriting
- HTML coding
- Email list management
- Clickthrough reports

Promotion: 
ePostcard communicating a public lecture tied to the BMA's African art collection

Campaign Work:  
- Creative concept co-development
- Research/benchmarking
- Image selection
- Copywriting
- HTML coding
- Email list management
- Clickthrough reports

Promotion: 
ePostcard communicating summer Sculpture Garden concerts

Campaign Work:  
- Creative concept co-development
- Research/benchmarking
- Image selection 
- Copywriting
- HTML coding
- Email list management
- Clickthrough reports

eNEWSLETTERS.

Promotion: 
Monthly eNewsletter communicating upcoming exhibitions, programs, and retail promotions at the museum 


Campaign Work:  
Content outline development
- Image selections
- Copywriting
- HTML coding
- Email list management
- Clickthrough reports

May 2008_eNews-non-Member_Page_1.jpg

Promotion: 
Monthly eNewsletter communicating upcoming exhibitions, programs, and retail promotions at the museum 


Campaign Work:  
Content outline development
- Image selections
- Copywriting
- HTML coding
- Email list management
- Clickthrough reports

May 2008_eNews-non-Member_Page_2.jpg

For more samples, please feel free to contact me!